TrafficGuard vs Lunio

Looking for a Lunio alternative?

TrafficGuard delivers complete click fraud protection across Google Ads, Performance Max, Meta, and Affiliate. Our real-time click fraud prevention software blocks fake clicks before they drain your budget, giving you transparent data and higher ROAS.

Trusted by over 10,000 of advertisers worldwide.

TrafficGuard's Dashboard vs Lunio
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Compare Click Fraud Protection

TrafficGuard vs Lunio

Comparison
Real-Time Fraud Prevention
Multi-signal detection (behavioural, device, IP), blocks before spend wasted
Real-time detection with auto-exclusions, but fewer detection signals and less granularity
Performance Max protection
Prevents fraud before it affects camapaigns, ensuring clean data
Supports PMax campaigns, but prevention visibility an control are limited
Advanced Click Validation
User-level click & conversion
analysis allows deeper insights
Primarily summar-level click data; limited user-level visibility
Data Transparency & Reporting
Detailed dashboards & raw data exports, and granular insights for auditing
Overview-focused reporting; less detailed raw data available
Cross-platform coverage
Search, Social, Affiliate, Mobile, PMax
Search, Social, Display, PMax (Affiliate coverage limited)
False Positive Minimisation
Multi-signal detection preserves legitimate reach
ML-based exclusions may occasionally over-block valid users
Scalable Pricing
Simple 2% of ad spend scales down with budget
Non-transparent pricing, volume-based plans can cap spend
Ease of Integration
Works with all major ad platforms, attribution tools, and dashboards
Integrations available, but fewer enterprise options
Support & Enterprise Readiness
Strong documentation, responsive support, agency-friendly
Some users flag support issues or limited enterprise focus

Winning at Protecting Your Digital Ad Spend

TrafficGuard vs Lunio

Best Software for Blocking Click Fraud

Cross-Channel Protection

TrafficGuard is a cross-channel click fraud prevention platform that protects Google Search, Performance Max, Meta, Programmatic, and Affiliate campaigns in real time. With full click fraud protection in one place, you stop wasted spend before it happens.

Lunio supports multiple channels ut offers limited prevention visibility
TrafficGuard delivers full fraud protection across all major channels, giving advertisers complete control and visibility

User-Level Data & Transparent Reporting

Unlike basic click fraud detection tools, TrafficGuard gives you user-level transparency, click frequency validation, and budget-rescued reporting. That means you can prevent click fraud at scale, not just see it after the fact.

Lunio focuses on summary-level data with limited depth and fewer export options
TrafficGuard provides detailed, user-level insights along with on-page conversion and login event data, givingfull visibility and actionable intelligence

Unlimited Scale

Our click fraud prevention software has no visit caps or hidden limits. Whether you manage one account or hundreds, TrafficGuard grows with you.

Lunio applies volume-based caps which can cap spend
TrafficGuard has no visit or domain limits, scaling seamlessly as your advertising grows

Enterprise-Grade Prevention

TrafficGuard’s machine-learning powered click fraud protection blocks invalid traffic in real time, extends IP exclusions beyond Google’s limits, and optimises CPC so every ad dollar is spent on genuine users.

Lunio is designerd for smaller advertisers and offers limited transparency and fewer customisation options
TrafficGuard is built for sophisticated campaigns, with flexible, enterprise-ready solutions that scale and adapt to complex advertising needs

TrafficGuard Omnichannel

More Than Just a Lunio Alternative

TrafficGuard goes beyond Google and Facebook with full protection for Search, Performance Max, Social, and Affiliate campaigns.

Google Search

TrafficGuard blocks fraud before it drains your Search campaigns, detecting fake engagements in real time, verifying every interaction, and keeping your growth powered by real users.

Social

Protect your Facebook ads from invalid traffic. Identify and block invalid traffic across Facebook and Instagram.

Performance Max

Break free from Google’s ‘black box‘ with total transparency. Gain unmatched insights, optimise across channels, and protect your ad spend to drive real results.

Affiliate

Recover spend lost to fake sign-ups, hijacked clicks, and inflated conversions. TrafficGuard uncovers commission fraud fast, giving you the evidence to claim back what’s yours and reinvest in growth.

FAQs

Can’t find what you are looking for? Go to our support page to learn more.

What is the best Lunio alternative?

TrafficGuard is widely considered the leading Lunio alternative. While Lunio focuses mainly on Google and Meta, TrafficGuard delivers complete click fraud protection across Search, Performance Max, Social, and Affiliate campaigns, ensuring full coverage beyond standard ad networks.

Does Lunio stop click fraud in Performance Max campaigns?

Lunio offers basic support for Performance Max but lacks the deep prevention and reporting capabilities needed to maintain clean data. TrafficGuard provides full PMax protection, blocking invalid clicks before they drain your budget and preserving data accuracy across every Google Ads format.

How can I check if my ads are being hit by click fraud?

The fastest way is to run a free audit. If you are not ready, try TrafficGuard’s Invalid Traffic Calculator. It analyses billions of clicks across industries to estimate how much of your budget could be wasted on bots, click farms, or repeat users. In under two minutes, you’ll see how much you can save with proactive click fraud protection.

Does click fraud affect campaign performance and ROI?

Yes. Click fraud inflates costs, skews CPC, and pollutes your conversion data, making optimisation decisions less effective. By filtering invalid clicks before they hit your campaigns, TrafficGuard ensures your budget fuels real users, not bots, improving ROI and long-term growth.

Is TrafficGuard more accurate than Lunio in detecting invalid traffic?

Yes. TrafficGuard uses multi-signal detection that analyses behavioural, device, and IP data in real time. It identifies bots, click farms, and non-genuine engagement, including duplicate GCLIDs and returning users, before spend is wasted. Lunio, on the other hand, relies mainly on exclusion lists and summary-level reporting, limiting accuracy and prevention speed.

Can TrafficGuard integrate with all ad platforms and analytics tools?

Absolutely. TrafficGuard integrates directly with Google Ads, Meta, and major analytics platforms, giving marketers one central dashboard for complete visibility. Its API also connects with affiliate networks, programmatic platforms, and MMPs, offering broader integration and scalability than Lunio’s current setup.

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a screenshot of trafficguard's click fraud protection dashboard