Resources
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November 23, 2023
CS Insights: Addressing Budget Drain from Excessive Clicks
Identifying excessive clickers with TrafficGuard...
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November 21, 2023
Holiday marketing 2023: How e-Commerce Brands can Boost Profit by Combating Ad Fraud Costs
Reaching highly motivated shoppers...
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November 20, 2023
CS Insights: TrafficGuard's New Performance Max Reporting
Offering marketers the insights they need...
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November 17, 2023
An Overview of Invalid Traffic in Digital Marketing
Revolution your ad strategy...
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November 15, 2023
Protecting Your Ad Budget: Managing Excessive Clickers
The inadvertent drain on ad budgets...
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November 15, 2023
Ad Fraud in a Challenging Economy: Optimizing Digital Advertising to Deliver Real-World Results
The threat of IVT is not one that can be ignored...
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November 13, 2023
Airline Takes Flight with TrafficGuard in Fight Against Invalid Traffic
The growing threat of invalid traffic...
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November 9, 2023
Tackling Invalid Conversions in Affiliate Marketing
Kalen shares some Affiliate strategies with Martech Asia
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November 7, 2023
New Risks in YouTube Advertising: Managing Brand Safety in Affiliate Marketing
Kalen Bushe's thoughts on The Importance of Brand Safety
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November 6, 2023
Are AI Algorithms Breaching Data Privacy? How Organisations Can Protect Campaigns from Wrongful Data Collection
Mat Ratty's insights on AI's new risks and rewards...
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October 31, 2023
Betting on New Customers: Are Returning Users Damaging Sportsbooks’ CAC Strategies?
Transforming and optimising campaigns
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October 27, 2023
#30SecondThoughts: How can you reduce CAC across your campaigns?
Minimise CAC and boost ROI
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October 27, 2023
MarTech360 Interview With, Mathew Ratty Co-Founder And CEO At TrafficGuard
How does TrafficGuard differentiate itself...
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October 20, 2023
Tech MVP 2023: Raigon Jolly, TrafficGuard
Australia's Top 25 Analytical Leaders...
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October 17, 2023
Google's Adherence to its Own Invalid Traffic Policy Comes at the Expense of Advertisers
Join Luke Taylor as he ponders a critical question...
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October 13, 2023
How Can Mobile App Marketers Stay Ahead and Boost User Acquisition?
Stay ahead and boost user acquisition...
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October 12, 2023
TrafficGuard CEO Mathew Ratty Warns Digital Ad Fraud is Costing Billions, so what's the Solution?
The internet ad fraud has tripled this year...
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October 11, 2023
Ad-vancing with AI: Interviewing Ad-Fraud Prevention Company TrafficGuard
Mat Ratty and TechNew 180 discuss Pmax challenges...
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September 28, 2023
Unveiling Mobile Ad Fraud in EMEA: A Marketer's Handbook
Our expertly crafted handbook...
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September 22, 2023
Ad Fraud: The Pandemic We All Need to Know About | Mumbrella 2023
Mumbrella Travel Marketing Summit 2023
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September 22, 2023
Shakr x TrafficGuard | Beyond Clicks: How Invalid Traffic Distorts Your Performance Metrics
An eye-opening webinar...
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