Podcast | Ad Fraud in E-commerce: Protecting your Business from Bots

TrafficGuard

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Bots have been polluting the internet for years now, causing digital ad fraud in the APAC region to cost an estimated $17 million per day. Patricia Freijo from TrafficGuard, a company that provides ad verification, measurement, and fraud protection services, joins us to discuss common types of ad fraud stealing e-commerce customers, the implications of ad fraud on the retail industry, and ways to detect and defend against ad fraud.

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TrafficGuard

At TrafficGuard, we’re committed to providing full visibility, real-time protection, and control over every click before it costs you. Our team of experts leads the way in ad fraud prevention, offering in-depth insights and innovative solutions to ensure your advertising spend delivers genuine value. We’re dedicated to helping you optimise ad performance, safeguard your ROI, and navigate the complexities of the digital advertising landscape.