eCommerce
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How Reseller Bots Hurt eCommerce Ad Campaigns (and How to Stop Them)
Reseller bots click ads, waste spend, and corrupt marketing performance.
Why Your eCommerce Business is Bleeding Revenue to Invalid Traffic
Digital advertising is designed to fuel growth but for too many eCommerce brands, a huge portion of ad spend is being wasted.Â
Stop Wasting Ad Spend on Engaged Buyers
Many online retailers unknowingly drain their resources by retargeting customers who are already engaged.
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Winning Bids, Winning Sales: Unlocking eCommerce Growth with Smart Bidding Strategies
Smarter eCommerce bidding strategies for maximum ROAS
Maximising ROAS in eCommerce with Multi-Channel Bot Detection
Bot detection has become increasingly critical as bots target campaigns with tactics that inflate metrics but deliver no real value.
Price Scraping Bots: The Silent Thief in Your eCommerce Store
Online retail, how to stay ahead of the game?
Why eCommerce Businesses Need to Make Every Click Count During a Recession
With cost of living increases and the threat of a...
The eCommerce Marketer’s Mini Guide to Beating PPC Ad Fraud
Click fraud and bot traffic are quietly undermining your campaigns
How Competitor Bots are Targeting Your Prices, Ads, and Customers
Retailers embraced ecommerce, only to discover an invisible threat.
Super-app Rappi's Mission To Fight Ad Fraud and Drive Growth
Average of 25% of clicks identified as invalid, Â with peaks up to 40%
Advertising ROI improved by 25%
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Winni's Breakthrough Using TrafficGuard's Solutions
62.5% reduction in bot traffic
Almost 70% drop in non-incremental engagement
Huge Savings from Automated PPC Fraud Prevention
ROI improved by 24x
8% improvement in conversion rate
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