How affiliate fraud is eating your ad budget, and how you can put a stop to it
Using affiliate advertising channels in your marketing mix? Great stuff, they can help you reach a huge number of potential customers with minimal effort from your team.
But you know who else loves affiliate platforms? Budget-breaking bots and bad guys.
That’s right, affiliate marketing channels are rife with ad fraud, with TrafficGuard research showing some of the worst offenders are delivering nearly 100% invalid traffic. That’s a big 🚩 for your ad budget, marketing metrics, and overall bottom line.
If you’re currently using affiliate marketing channels, or want to explore them but are spooked by the thought of fraud, check out our tell-all whitepaper. We’ll explain what’s going on in the murky world of third-party platforms, how it’s affecting businesses like yours, and what tools you can use to protect yourself.
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You can set up a TrafficGuard account in minutes, so we’ll be protecting your campaigns before you can say ‘sky-high ROI’.
At TrafficGuard, we’re committed to providing full visibility, real-time protection, and control over every click before it costs you. Our team of experts leads the way in ad fraud prevention, offering in-depth insights and innovative solutions to ensure your advertising spend delivers genuine value. We’re dedicated to helping you optimise ad performance, safeguard your ROI, and navigate the complexities of the digital advertising landscape.
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