TrafficGuard for Performance
Better performing performance advertising.
Full journey verification and fraud prevention for performance advertising.
Keep your performance data clean
Traditional performance advertising verification happens at the attribution level. We think waiting for the attribution to occur is like seeing a masked robber walk into a bank and not raising the alarm until they flee with the cash!
TrafficGuard analyses the full advertising journey to stop invalid traffic at the earliest reliable detection - not just at attribution. This means the data you rely on to optimise your advertising, stays free from invalid traffic.
Better optimisation based on data you can trust
Ensure all advertising stakeholders have access to accurate data free from invalid traffic in real-time to drive the best advertising performance. Real-time fraud prevention before attribution means misleading signals are shared with traffic sources and everyone has access to accurate data when they need it.
“With TrafficGuard as our partner, we are better able to stay ahead of the fraudsters and exceed our clients' goals.”
Rob Crumpler, CEO, Altrooz
Want to know more about how TrafficGuard is helping businesses like yours supercharge their performance advertising?