CS Insights: TrafficGuard's New Performance Max Reporting
In this video, we'll explore how TrafficGuard's Performance Max solution addresses the limitations of the black box, offering marketers the insights they need to succeed in the ever-evolving landscape of online advertising.
If you want to read more on how Google's Performance Max, nearing its second anniversary, faces scrutiny for its lack of transparency in bidding decisions, limiting marketers' ability to optimise campaigns effectively. Read our blog.
As we explore the pitfalls of black box solutions, including potential financial risks and wasted budgets, we'll also unveil our solution—a Performance Max reporting suite providing advanced visibility and insights for marketers to regain control over their advertising strategies. You can read all about it in our latest Pmax e-guide.
Do you need the best tips on how to use TrafficGuard’s analytics to improve Performance Max? Read this blog.
Get clued up on invalid traffic (IVT) and the ways our ad fraud protection is helping marketers fight back.