Why Smart Marketers Choose TrafficGuard For Mobile UA Protection?

Maximise Your Campaign Potential

Block invalid clicks and misattributed installs before they cost you. Every dollar goes to genuine user engagement and higher-quality outcomes across your mobile campaigns.

Multi-Layered Fraud Protection

Pre-bid exclusion, in-stream click prevention, and attribution verification stop fraud at every stage of the funnel. TrafficGuard's AI-driven engine keeps your campaigns delivering real, measurable results.

Reduce Acquisition Costs

Fraud and misattribution inflate your costs and hide your true performance. TrafficGuard focuses spend on real installs and valid users, so you can confidently scale beyond Meta and Google UAC to other mobile networks and lower your CPI.

Gain Control and Transparency

Relying on MMP attribution alone leaves you exposed, because MMP fraud tools only act after the install is attributed. Complement your MMP with TrafficGuard to verify every install and shut out invalid traffic before it skews your numbers.

Features Overview | Mobile UA

Complete Click Fraud Protection

Click Fraud Detection

TrafficGuard catches click flooding and click injection, the tactics used to claim credit for installs they never drove. By analysing click-to-install timing and volume, it stops fraudulent clicks from stealing attribution and inflating your costs.

Real-Time Attribution Verification

TrafficGuard verifies installs in real time to prevent misattribution and credit only valid traffic. It integrates directly with your MMP and catches fraud before it skews your results.

Post-Attribution Fraud Detection

Fraud does not stop at the install. TrafficGuard identifies and invalidates fraudulent behaviour after attribution, such as fake in-app events and mass invalid engagements, protecting your campaigns from evolving tactics.

Comprehensive Reporting and Insights

See exactly where invalid traffic comes from with clear, actionable reports. Understand your true traffic quality and optimise every campaign for better performance and ROI.

Key Feature | Mobile UA

Protection That Works In Front Of Your MMP

Your MMP's fraud tools only act after an install is attributed, which means invalid traffic is already in your numbers before anything flags it. TrafficGuard sits in front of your MMP and scores every click and install in real time at the postback level.
Invalid traffic is caught the moment it appears, not after it has inflated your installs and distorted your reporting. On supported MMP integrations, invalid events are rejected before attribution is ever finalised, so you never pay for them and never claw the spend back through manual disputes.

How To Start?

Protect Your Mobile Campaigns With TrafficGuard

Explore Our Plans Details
Unlock Your Protection

TrafficGuard have different plans for different needs, choose the one that fits you best

What to expect during the audit period?
integration
DAY 1
Integration
invalid traffic audit
DAY 2
Invalid Traffic Audit
(2 weeks)
check-in
DAY 7
Check-in
Results
DAY 15
The Results
How to set up tracking?
Essential Step
Track Essential Steps | TrafficGuard
Adding TrafficGuard tracking template across all of your campaigns
Recommended Step
Tracking Recommended Step | TrafficGuard
Adding JS tag (conversion snippets) to your website to track users post flux behavior. Unlock our full funnel solution.

Estimate Your IVT

Get your estimated IVT within few clicks, in seconds.

TrafficGuard Invalid Traffic Calculator

Our self-assessment are built based on the data of over 4500 TrafficGuard customers

Choose Plan

We have multiple plans to meet your needs.

Explore Our Plans Details
Unlock Your Protection

TrafficGuard have different plans for different needs, choose the one that fits you best

In-depth Audit

Timeline of getting your site’s in-depth audit results.

What To Expect During the Audit Period?

integration
DAY 1
Integration
invalid traffic audit
DAY 2
Invalid Traffic Audit
(2 weeks)
check-in
DAY 7
Check-in
Results
DAY 15
The Results

How To Set Up

Simple steps to set up tracking. Enjoy our full funnel solution for your google campaigns.

How to set up tracking?

Essential Step
Track Essential Steps | TrafficGuard
Adding TrafficGuard tracking template across all of your campaigns
Recommended Step
Tracking Recommended Step | TrafficGuard
Adding JS tag (conversion snippets) to your website to track users post flux behavior. Unlock our full funnel solution.

Real Results Across Industries

Mobile Click Fraud Protection with Proven Results

TrafficGuard helps businesses of all sizes stop wasting money on invalid traffic and fraud. We ensure every click is from a real prospect, not a bot or fake source. With clear insights and transparency, we help you optimise your campaigns and safeguard your marketing budget across all channels.

43%

of their traffic was invalid

4.5X

improvement in ROI

80%

decrease in invalid traffic

Combating Bots in Major UK Betting Company

William Hill - Combating Bots in Major UK Betting Company
20%

improvement in conversion rates

70%

savings on returning users cost

99%

growth in unlocked budget a quarter

Insuring Against Invalid Traffic with TrafficGuard

Product: Search
Income - Insuring against invalid traffic with TrafficGuard
27%

reduction in invalid clicks

20%

of budget reinvested

13x

ROI

First MENA Telco to Implement TrafficGuard Product: Search

Product: Search
Zain - First MENA Telco
15.4%

increase in conversions

8.7%

of ad budget lost to invalid clicks

56%

of invalid traffic was due to multiple clicks

Fighting Ad Fraud in Education

Product: Search
Alison - Fighting Ad Fraud in Education with TrafficGuard

Recommended Resources

Stay up to date with TrafficGuard's latest resources on click fraud protection for marketers.

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June 24, 2019
Tamam case study showing misattributed installs addressed using mobile ad fraud protection.
Fintech brands face some of the highest mobile acquisition costs in digital advertising, where misattributed installs can quietly distort performance. Tamam eliminated 66% of fraudulent installs, restoring attribution integrity and unlocking measurable growth.
March 4, 2026

Trusted by Leading eCommerce Brands

FAQs of TrafficGuard Mobile

Can’t find what you are looking for? Go to our support page to learn more.

How is mobile ad fraud different from search or social fraud?

Mobile fraud lives in the attribution chain between ad networks, your MMP, and the app stores. That creates injection points that don't exist elsewhere: click flooding, click injection, device emulation, SDK spoofing, and fake in-app events. Tools built for search click fraud miss most of it.

Does TrafficGuard replace my MMP?

No. TrafficGuard complements your MMP. Your MMP attributes installs; TrafficGuard verifies that the traffic behind those installs is real, catching fraud your MMP's own tools only act on after attribution.

Which MMPs does TrafficGuard work with?

AppsFlyer, Adjust, Kochava, and TUNE. Integration is MMP-agnostic, so you get one consistent view of traffic quality regardless of which MMP you run.

What types of mobile fraud does TrafficGuard detect?

Click flooding, click injection, device emulation and SDK spoofing, fake in-app events, and device-mismatch misattribution.

Does TrafficGuard block fraud or just report it?

Both, depending on setup. In Detection mode, TrafficGuard scores every event and flags invalid traffic in your dashboard. On supported MMP integrations, Prevention mode rejects invalid events in real time before your MMP finalises attribution, so you never pay for them.

Will it interfere with my attribution or slow things down?

No. TrafficGuard scores events in real time at the postback level. It sits alongside your existing setup and returns a verdict without disrupting your attribution flow.

How does TrafficGuard help lower my CPI?

By removing fraud and misattribution that inflate your install counts, TrafficGuard shows you your true cost per valid install. That lets you cut spend on low-quality sources and scale confidently into networks beyond Meta and Google UAC.

How long does setup take?

Integration is postback-based, so most advertisers are live quickly without SDK changes. Our team handles the MMP configuration with you.

Ready To Protect Your Ad Spend?

Safeguard your budget from bots clicks, bonus abusers, and fraudulent clicks. Contact us to customise a solution that fits your business needs.

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