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June 9, 2025
Retailers embraced ecommerce, only to discover an invisible threat.
June 2, 2025
AI bots exploit sportsbook bonuses, inflating costs and wasting budgets.
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April 16, 2025
Bots, fake clicks, and returning users are draining ad budgets and undermining efforts to attract new bettors.
March 28, 2025
44% of traffic in paid acquisition campaigns for sports betting operators is invalid or fraudulent.
March 20, 2025
The growing collaboration between marketing technology (MarTech) and advertising technology.
February 27, 2025
An alarming rise in invalid web traffic due to the rise of AI-powered crawlers and scrapers.
February 6, 2025
Ad Fraud in affiliate marketing: Mathew Ratty on how to fight back
January 28, 2025
Advertising fraud is a rising challenge facing brands.
January 20, 2025
Is Ad Fraud Really Under 1%?
December 6, 2024
As the online sports betting industry continues to grow, so too do its fraud risks.
November 26, 2024
The Hidden Dangers of AI for E-Commerce
November 18, 2024
eSports Marketing: Influencers, Content & Fraud Prevention Strategies
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October 29, 2024
Business Awards UK reveals the winners and finalists of the 2024
October 28, 2024
Business Awards UK reveals the winners and finalists
October 28, 2024
AI is transforming digital marketing, but at what cost?
September 26, 2024
Mobile technology continues to reshape the sports betting world
September 13, 2024
A considerable shift in the sports betting industry.
August 26, 2024
A boom in the online gaming market...
August 15, 2024
The relentless rise of invalid traffic and ad fraud
July 22, 2024
Highlighting why sportsbooks must prioritise ad fraud prevention...
July 10, 2024
From bidding wars to dirty traffic...
June 24, 2024
Fraudsters now have their sights set on iGaming...
June 17, 2024
The promise of high click returns for advertisers...
June 12, 2024
Fraudsters follow the money...